Why Now

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  • Entry of Aman and Waldorf into the Texas Hill Country validates ultra-luxury demand

  • Post-COVID shift toward meaningful, purpose-driven travel

  • Increasing corporate spend on innovation and leadership environments

  • Lack of supply at the intersection of:

    • luxury

    • intellectual engagement

    • creative immersion

  • Entry of Aman and Waldorf into the Texas Hill Country validates ultra-luxury demand

  • Post-COVID shift toward meaningful, purpose-driven travel

  • Increasing corporate spend on innovation and leadership environments

  • Lack of supply at the intersection of:

    • luxury

    • intellectual engagement

    • creative immersion